The Coastal Birth Club
The Coastal Birth Club respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, store, and safeguard your information when you visit our website, book our services or engage with our antenatal education and complementary therapy offerings. It also outlines your rights under UK data protection law and how those rights are protected.
It is important that you read this Privacy Policy alongside any other information we may provide when collecting or processing your personal data so that you understand how and why your information is used.
Third-Party Links
Our website may include links to third-party websites. We are not responsible for the privacy practices of those websites and encourage you to read their privacy policies when visiting them.
Information We Collect
We collect personal information that you provide directly to us, as well as certain information collected automatically through our website.
Personal Identification Information - This may include: Name, E-mail address, Home address, Phone number and Date of Birth
Health Information (Special Category Data under UK GDPR) - Where relevant to the delivery of our services, we may collect health-related information that you voluntarily provide related to your pregnancy and any specific needs or considerations. This sensitive, confidential information is treated with the utmost care and is stored securely. This may include medical history, pregnancy details and information related. to and relevant to your wellbeing and safety.
Payment Information - We collect information relating to your booking and payment. Payments are processed via secure third-party providers (such as Squarespace Payments or Stripe). We do not store full card details.
Technical and Website Usage Information - When you visit our website, we may automatically collect information such as: IP address, Browser type and version, Pages viewed, Time spent on our website, Device and operating system information. This data is collected through cookies and analytics tools to help us understand website usage and improve our services.
Marketing Preferences - If you subscribe to our mailing list, we collect your preferences regarding marketing communications and your consent to receive them.
How We Collect Your Information
We collect personal data in the following ways:
Direct Interactions - You may provide information to us when you: Book a course, workshop, or therapy session, Complete a health questionnaire, Contact us via email or our website, Subscribe to marketing communications or Provide feedback.
Automated Technologies - As you use our website, certain technical data is collected automatically through cookies and similar technologies. This helps us analyse website traffic and improve functionality.
How We Use Your Information
We will only use your personal data where permitted by law. We use your information to:
Provide Our Services - Deliver antenatal courses and complementary therapies, communicate with you about your booking, ensure safe service delivery or to tailor content where appropriate for you.
Process Payments - Manage course and therapy payments and maintain booking records
Communicate with You - Send confirmations and service-related updates, respond to enquiries and send marketing communications where you have opted in. You may withdraw marketing consent at any time.
Improve Our Services - Analyse website usage, monitor service quality, develop and improve course content
Legal and Regulatory Compliance - Comply with legal obligations and fulfil safeguarding responsibilities where necessary
Lawful Basis for Processing
Under UK GDPR, we rely on the following lawful bases:
Contract – to deliver services you have booked
Legitimate Interests – to improve our services and website functionality
Legal Obligation – where required by law
Consent – for marketing communications and processing health information
You may withdraw consent at any time by contacting us.
Aggregated Data
We may use anonymised statistical or demographic information for analytical purposes. This aggregated data does not identify you personally.If aggregated data is ever combined with personal data in a way that identifies you, it will be treated as personal data in accordance with this policy.
If You Do Not Provide Personal Data
Where we need to collect personal data in order to fulfil a booking or provide a service and you do not provide the requested information, we may not be able to perform the contract. In such circumstances, we may need to cancel your booking.
Data Security
We take the security of your personal information seriously. We have implemented appropriate technical and organisational measures designed to protect your personal data from accidental loss, unauthorised access, misuse, alteration or disclosure. Personal data is stored securely using password-protected devices and secure cloud-based systems where necessary for the operation of our services. Access to personal information is limited to those who have a legitimate business need to access it. While we take reasonable steps to protect your information, it is important to note that no method of transmission over the internet or electronic storage is completely secure. Although we strive to use commercially acceptable means to protect your personal data, we cannot guarantee absolute security.
Data Retention
We will retain your personal data only for as long as reasonably necessary to fulfil the purposes for which it was collected, including to provide our services and to meet legal, accounting, tax or regulatory requirements.
In general:
Booking, identity, contact and transaction records will be retained for up to six (6) years in accordance with UK tax and accounting obligations.
Health information collected in relation to complementary therapies or course participation will be retained only for as long as reasonably necessary to ensure safe and appropriate service delivery and to meet professional and legal obligations.
Marketing data will be retained until you withdraw your consent or unsubscribe.
In certain circumstances, we may retain information for a longer period where we reasonably believe there is a risk of complaint or legal claim. Where data is no longer required, it will be securely deleted or anonymised. We may use anonymised information for statistical or service improvement purposes. Once anonymised, this data can no longer be linked to you.
Promotional Communications
We may use your contact details and information about your interaction with our services to provide you with information about courses, workshops, complementary therapies, or related offerings that may be of interest to you.
You will only receive marketing communications from us if:
You have requested information from us;
You have booked or purchased a service from us; or
You have opted in to receive updates, new service announcements and promotional information.
You can unsubscribe from marketing communications at any time by clicking the unsubscribe link in our emails or by contacting us directly at thecoastalbirthclub@outlook.com.
Disclosures of Your Personal Data
We may share your personal data with trusted third parties where necessary to operate our business and deliver our services.
This may include:
Website hosting provider (Squarespace)
Payment processors (such as Stripe or Squarespace Payments) to process transactions securely
Email marketing providers (where you have subscribed to updates)
Analytics providers (such as Google Analytics) to help us understand website usage
Cloud storage or administrative software providers used to securely store booking and service records
We only share personal data where it is necessary for the provision of our services or the operation of our business. All third-party providers are required to respect the security of your personal data and to process it in accordance with applicable data protection laws. They are not permitted to use your personal data for their own marketing or independent purposes. We may also disclose personal data where required to comply with a legal obligation, regulatory requirement, or safeguarding duty. If The Coastal Birth Club were to undergo a business restructure, sale, or transfer of assets, personal data may be transferred as part of that process. Any such transfer would be subject to appropriate confidentiality and data protection safeguards.
International Transfers
Some of our third-party service providers (such as website hosting, analytics, or email marketing providers) may process data outside of the United Kingdom. Where personal data is transferred internationally, we ensure that appropriate safeguards are in place to protect your information in accordance with UK data protection law. This may include reliance on adequacy decisions or approved contractual safeguards.
Your Data Protection Rights
Under UK data protection law, you have the following rights in relation to your personal data:
Right of Access - You have the right to request a copy of the personal data we hold about you. This is commonly known as a “Subject Access Request”.
Right to Rectification - You have the right to request that we correct any inaccurate or incomplete personal data we hold about you.
Right to Erasure - You have the right to request that we delete your personal data in certain circumstances. This right is not absolute and may not apply where we are required to retain information for legal, regulatory or professional reasons.
Right to Restrict Processing - You have the right to request that we limit the way we use your personal data in certain situations
Right to Object - You have the right to object to the processing of your personal data where we rely on legitimate interests or where we use your data for direct marketing purposes.
Right to Data Portability - Where applicable, you have the right to request that we transfer your personal data to you or to another organisation in a structured, commonly used, machine-readable format.
Right to Withdraw Consent - Where we rely on your consent to process your personal data (for example, in relation to marketing or health information), you have the right to withdraw that consent at any time. This will not affect the lawfulness of processing carried out before consent was withdrawn.
If you wish to exercise any of these rights, please contact: 📧 thecoastalbirthclub@outlook.com. We will respond to your request within one month, in accordance with UK data protection law. We may request information to verify your identity before responding to your request. This is a security measure to ensure that personal data is not disclosed to an unauthorised person.
Cookies and Analytics
Our website uses cookies and similar technologies to improve functionality, enhance your browsing experience and analyse website traffic. Cookies are small text files stored on your device when you visit a website and help us recognise returning visitors, remember preferences and understand how our site is used. We use essential cookies that are necessary for the website to function properly as well as optional analytics cookies (such as those provided by Google Analytics) to help us understand visitor behaviour and improve our services. When you first visit our website, you will be given the opportunity to accept or manage optional cookies via our cookie banner. You may also control or delete cookies through your browser settings; however, disabling certain cookies may affect how the website functions. For further information about how we process personal data, please see above in this privacy policy.
Changes to This Policy
We may update this Privacy Policy from time to time. The latest version will always be available on our website. Last updated: January 2026
